How to Write Food Blog Recipes
Food blogs can take many forms. Besides articles, they can also include videos and podcasts.
A good recipe post includes a detailed list of ingredients and step-by-step instructions. It should also include a printable recipe card. This makes the content more useful for readers. It will also help you build a loyal reader base.
1. Detailed Ingredients
The recipes found on food blogs typically include the exact ingredients and servings of each dish along with step-by-step instructions. This information can help readers recreate the dishes at home. Food bloggers often write their own original recipes, but they also may use recipes from other websites and cookbooks.
Food blog recipes can also include personal stories and photos to connect with readers. This helps to increase the blog’s traffic and boosts brand awareness. Food bloggers also use social media to promote their content and drive more traffic to their websites.
For example, the Frugal Chef blog focuses on budget-friendly meals that can be made with the typical pantry items. This blog is a good resource for college students or anyone who wants to save money while still enjoying delicious meals. The Frugal Chef even offers a price breakdown of each recipe so that readers know how much they will spend making each meal. The blog also includes a list of recipes for every day, including breakfast, lunch, dinner, and desserts.
2. Step-By-Step Instructions
Food bloggers may start their blogs for many reasons: to inspire a love of cooking, educate on nutritious diet choices, or review the latest kitchen gadget. Regardless of their writing goals, they strive to create content that is accurate and trustworthy.
In order to achieve that goal, they take the time to provide detailed step-by-step instructions and clearly define what ingredients are needed to make a recipe. In addition, they use images that are large, professionally styled and optimized. They also avoid overdoing the number of images, which can be off-putting to readers and slow down a blog’s loading speed.
If you’re interested in taking your food blog to the next level, try Tasty Recipes, a WordPress plugin that allows you to format your recipes with nutrition facts and enhance your SEO with its recipe schema markup. It’s designed specifically with food blogs in mind, and it features premium templates (including call-to-action buttons facilitating social media sharing) and productivity aids like a recipe duplicator.
Most food bloggers use high-quality photos of their recipes to draw in their audience. They also take multiple shots from various angles, so readers can visualize the food they’re making.
Bloggers often use a variety of props, including colorful plates and bowls to add pop to their images. They may even incorporate decorative details like gold-colored spoons or enamelware to give their dishes a more creative arrangement.
Many of these bloggers work out of their homes, so they can easily set up a “studio” in their dining rooms or garages. They may also make the recipe in their own kitchens and bring it into the studio to take pictures.
Some food bloggers focus on promoting their recipes via social media and email newsletters. They also monetize their blogs by using affiliate marketing, which involves recommending products or services to their readers. They usually have a separate page for this content, and it’s clearly labeled. They also typically include a nutrition calculator for each of their recipes to help their audience understand what nutrients they’re getting.
Food blogs often use video to connect with their audience and demonstrate cooking techniques. They may also feature Q&A and behind-the-scenes videos to give readers a more personal connection with the author.
A common monetization strategy is to review food products and services, which can lead to affiliate marketing opportunities. Some bloggers may create their own products to sell, such as cookbooks or branded kitchenware.
Some food blogs focus on specific types of dishes (like no bake recipes or gluten-free recipes). Others catalogue a variety of recipes but include more personal stories and a glimpse into the blogger’s lifestyle choices (like Budget Bytes or Cookie and Kate). Still, some of these blogs catalog niche topics within the food industry, such as sous vide life. Most popular food blogs keep their home pages clean and organized so new visitors can easily find the content they want to read. Many of these sites also employ a writing service like WriterAccess to pair them with US-based, screened writers.